Kadam continually advances its technology to enable clients to leverage the most cutting-edge tools in online advertising and achieve maximum results. One of the latest innovations is the introduction of an additional monetization feature, which helps advertisers increase revenue from their offers. In this article, we will provide detailed insights into how the tool works, the features you can utilize, and how easy it is to set up.
What is Additional Monetization?
Additional monetization is a tool that allows advertisers to generate extra income from their offers using formats such as Push Subscriptions, Back Button, and Click Change. It is not just a way to retain traffic, but also a way to earn from users who leave your site without completing the desired action.
What makes this tool unique?
Few advertising networks offer this kind of earning potential, making Kadam's offering unique in the market. More than 60% of Kadam advertisers have already taken advantage of this feature, increasing their revenue by up to 35%.
How Does Additional Monetization Work?
Imagine this scenario: a user visits your landing page but does not complete the target action and is about to leave.
✖️ Without additional monetization, you lose the money spent attracting that user.
☑️ With additional monetization, you have several options:
Push Subscriptions: the user is prompted to subscribe to push notifications. If they agree, they will receive future promotional messages automatically, which can generate additional income for you.
Back Button: when the user clicks the "Back" button in the browser, they are shown another offer that might interest them. This feature can help monetize up to 30% of the traffic that would otherwise be lost.
Click Change: when the user clicks any link, the current offer page opens in a new tab, and a click-under ad opens in the original tab in its place.
Steps to Implement Additional Monetization
To successfully use the additional monetization feature, follow these key steps:
Registration — sign up at Kadam.net as both a publisher and an advertiser. This will allow you to fully utilize all platform features.
Adding and verifying your landing page — add your landing page or domain to the publisher dashboard and complete the verification process. This step is important for confirming your identity and ensuring security.
Choosing a monetization format — decide which monetization format best suits your goals. Detailed instructions for adding each format are provided below.
Setting up the code on your landing page — in the publisher dashboard, you will receive a special code to add to your landing page with the main offer. Step-by-step instructions are outlined below.
Traffic acquisition — use the advertiser dashboard to buy traffic for your landing page. This will bring the right audience to your offer.
Withdraw funds — you can withdraw your earnings to your wallet via our ad service, making the income collection process simple and convenient.
Push Subscriptions
Add the Push block in the Kadam dashboard.
Choose the desired subscription format.
Follow the instructions for adding the code to your landing page.
Back Button
Add a Popunder block to your landing page.
Generate a Back Button tag in the interface.
Set the display frequency and trigger conditions.
Click Change
Log in to the Kadam dashboard and add your site.
Set up a Popunder block and choose the Click Change format.
Follow further instructions.
Which Verticals are Best for Additional Monetization?
Additional monetization is most effective in the following verticals:
Finance and Loans
iGaming
Adult
Dating
Nutra
News aggregators
How to Maximize Revenue with Additional Monetization?
Together with our experts on working with publishers and advertisers, we have developed recommendations to ensure smooth integration and help you achieve extra profit:
Use multiple tools to increase revenue and minimize risks.
Test different formats — we will help you find the best options for your traffic.
Withdraw funds through Kadam — earnings are credited directly to your ad dashboard, simplifying revenue management.
Conclusion
Kadam's additional monetization is a powerful tool that can help increase the revenue from your offers while preserving and enhancing the effectiveness of your traffic. We are ready to assist you at every step of the integration process, making it as simple and effective as possible.
