A push notification is a pop-up notification that appears in the corner of the computer screen or in the notification list of a mobile phone. The notification can be closed if necessary.
The Push notification format is suitable for all sites and all advertising topics without restrictions, works for all geos, and has a high CTR (click-through rate).
Push notification requirements:
Title and text. The maximum number of characters in the title is 30; the maximum number of characters in the text is 40; the maximum word length is 20 characters.
URL. The domain specified in the ad campaign settings must match the domain of the creative URL.
Images. The size of the uploaded icon must be at least 192×192 pixels. The size of the main image must be at least 360×240 pixels. Valid file extensions: jpg, png, jpeg. Maximum file size: 512 KB.
Balance. A Push notification campaign is active only if the balance is more than $17. If the balance is $17 or less, the campaign will not receive impressions.
Create Push
To create a push notification creative inside the campaign, click the "Add Push" button in the upper-right corner of the personal account.
A side menu will open on the right side of the screen, allowing you to enter the title, text, and URL of the future creative, as well as upload an image and an icon. A preview of the creative for mobile and desktop devices will also be displayed here.
IMPORTANT: the side menu supports scrolling.
The bid, start date, and ad material end date are also set here.
After completing the setup, click the "Create" button to save the creative. If you plan to immediately create another one, click the "Create and add more" button.